Longform Thoughts
Occasional musings are posted here, Medium, and more frequently on Substack, about my craft, industry, or anything that strikes my fancy.
Why Content Strategy Needs a New Architecture for the Age of AI
Most content governance models were built for a world where humans authored everything. As agentic systems begin assembling, personalizing, and delivering content in real time, the architecture underneath it has to change—and most organizations aren't ready for that yet.